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Course Information

Rhetoric and Persuasion (COM340 (UG20))

Term: Spring 2021 (UNDG)

Faculty

Michael Marse
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Description

This course is designed to develop advanced analysis of communication artifacts using theories of rhetoric and persuasion. The course discusses and makes use of rhetorical theorists from classical and contemporary traditions through the lens of compliance gaining. A focus will be on understanding human persuasion in everyday life, as well as in scholarly perspective. (3 units; Spring & OPS)