Health Communication (HSC300 (UG16))
Term: Fall 2016 (UNDG)
Schedule
Mon, 9:30 AM - 10:30 AM (9/6/2016 - 12/15/2016) Location: MAIN (HSCC L249 - Hybrid Lecture)
Description
The purpose of this course is to focus on the use of communication strategies to inform and influence individual and community decisions regarding health. The seminar will focus on the following contexts of health: the multidimensional nature of health communication; understanding empirical research in health communication; behavioral theories in health communication; rhetorical theories in health communication; legal and ethical concerns in health communication; the communication of risk and uncertainty; and the design of health campaigns. Students will be required (a) to research and prepare a health communication strategy for use in a specific context and (b) to design an accompanying print or hypertext document to be used in that context. (3 units; As offered)