Principles of Marketing (MKT333 (UG15))

Term: Summer 2016 (UNDG)

Faculty

Raef J AssafShow MyInfo popup for Raef J Assaf

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Schedule

Thu, 8:00 AM - 12:00 PM (5/2/2016 - 6/24/2016) Location: MAIN (BUSB 253 - Classroom Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)