MKT333 (UG16) A - Principles of Marketing

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Course Information

Principles of Marketing (MKT333 (UG16))

Term: Fall 2016 (UNDG)

Faculty

Kristopher Kyle Floyd
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Schedule

Mon-Wed, 10:45 AM - 11:45 AM (9/6/2016 - 12/15/2016) Location: MAIN (BUSB 203 - Hybrid Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)