Principles of Marketing (MKT333 (UG17))
Term: Fall 2017 (UNDG)
Tue-Thu, 10:30 AM - 12:00 PM (9/5/2017 - 12/14/2017) Location: MAIN (BUSB 202 - Classroom Lecture)
A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)