Principles of Marketing (MKT333 (UG19))

Term: Fall 2019 (UNDG)

Faculty

Dr. Mandy H. OrtizShow MyInfo popup for Dr. Mandy H. Ortiz

Schedule

Mon-Wed, 2:30 PM - 3:30 PM (9/3/2019 - 12/10/2019) Location: MAIN (BUSB 252 - Hybrid Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)