Principles of Marketing (MKT333 (UG19))
Term: Spring 2020 (UNDG)
Mon-Wed, 9:30 AM - 10:30 AM (1/13/2020 - 4/25/2020) Location: MAIN (BUSB 250 - Hybrid Lecture)
A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)