Principles of Marketing (MKT333 (UG21))
Term: Fall 2021 (UNDG)
Tue-Thu, 12:15 PM - 1:45 PM (9/7/2021 - 12/14/2021) Location: MAIN (BUSB 204 - Classroom Lecture)
A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring & OPS)