Principles of Marketing (MKT333 (UG21))
Term: Fall 2021 (UNDG)
Mon-Wed-Fri, 10:45 AM - 11:45 AM (9/7/2021 - 12/14/2021) Location: MAIN (BUSB 123 - Classroom Lecture)
A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring & OPS)