Principles of Marketing (MKT333 (UG24))
Term: Spring 2025 (UNDG)
Tue-Thu, 2:00 PM - 3:30 PM (1/13/2025 - 4/26/2025) Location: MAIN (PBLD 252 - Classroom Lecture)
A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall, Spring, & Online)