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Course Information

International Marketing (MKT444 (UG25))

Term: Fall 2025 (UNDG)

Faculty

BreAnn Renae Melton Robinson
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Schedule

Mon-Wed-Fri, 10:45 AM - 11:45 AM (9/2/2025 - 12/10/2025) Location: MAIN (PBLD 106 - Classroom Lecture)

Description

This course focuses on the theoretical and practical aspects of the cultural environment of global markets, assessing global market opportunities and developing and implementing international marketing strategies.