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Course Information

Principles of Marketing (MKT333 (UG15))

Term: Spring 2016 (UNDG)

Faculty

Natalie A Winter
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Schedule

Tue-Thu, 10:30 AM - 12:00 PM (1/6/2016 - 4/26/2016) Location: MAIN (BUSB 250 - Classroom Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)