Principles of Marketing (MKT333 (UG17))

Term: Spring 2018 (UNDG)

Faculty

Dr. Mandy H. OrtizShow MyInfo popup for Dr. Mandy H. Ortiz

Schedule

Mon-Wed, 9:30 AM - 10:30 AM (1/10/2018 - 5/1/2018) Location: MAIN (BUSB 251 - Hybrid Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring)