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Course Information

Principles of Marketing (MKT333 (UG22))

Term: Fall 2022 (UNDG)

Faculty

Roston T Willis
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Schedule

Mon-Wed-Fri, 10:45 AM - 11:45 AM (9/6/2022 - 12/13/2022) Location: MAIN (BUSB 124 - Classroom Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring & OPS)