Principles of Marketing (MKT333 (UG22))

Term: Spring 2023 (UNDG)

Faculty

Roston T WillisShow MyInfo popup for Roston T Willis

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Schedule

Mon-Wed-Fri, 12:00 PM - 1:00 PM (1/9/2023 - 4/22/2023) Location: MAIN (BUSB 204 - Classroom Lecture)

Description

A study of the marketing functions, channels of distribution, selling, advertising, distribution, and marketing management for both retail and industrial businesses. (3 units; Fall/Spring & OPS)